Learn more about Hellodarwin: https://go.hellodarwin.com/hypercroissance

Dive into the fascinating world of Nolk with Alexandre Renaud, the visionary CEO leading a group that’s revolutionizing e-commerce. Discover how this Canadian company has transformed undervalued brands into true success stories through innovative acquisition and optimization strategies.

In this episode, Alexandre reveals the secrets behind their unique model: cutting marketing budgets in half while boosting performance and building loyalty with a base of 265,000 active customers. A true masterclass on the mechanics of exponential growth.

From inspiring anecdotes to reflections on the future of DTC, Alexandre also shares his vision of sustainable consumption and the next big steps for Nolk. A captivating episode for entrepreneurs and growth enthusiasts!

Learn more about Nolk: https://www.nolk.com/

Learn more about Alexandre Renaud: https://www.linkedin.com/in/alexandrerenaud/

Connect with me on LinkedIn: https://www.linkedin.com/in/antoine-gagn%C3%A9-69a94366/

Our podcast Social Scaling: https://www.j7media.com/fr/social-selling

Our podcast Commerce Élite: https://www.purecommerce.co/fr/podcast-commerce-elite

Our podcast No Pay No Play: https://podcasts.apple.com/es/podcast/facebook-ads-on-parle-de-g%C3%A9n%C3%A9ration-de-leads/id1447812708?i=1000607648614

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