Watch the episode here: https://youtu.be/wAh0qZT1fBo

Welcome to a new episode of Let's Talk Business!

This week, Jonathan Léveillé and I discuss the divorce between Tiger Woods and Nike.

We also discuss the emergence of personal brands, which are becoming more and more important as time goes by.

So important that athletes are now asking for millions of dollars just for an Instagram post!

Without further ado, my discussion with Jonathan Léveillé.

Notes:

Tiger Woods et Nike separate: https://www.theguardian.com/sport/2024/jan/08/tiger-woods-and-nike-bring-500m-27-year-partnership-to-an-end

How much Instagram posts cost: https://www.livemint.com/web-stories/top-10-earners-on-instagram-rich-list-2023-11691810834466.html

Learn more about OpenMind: https://www.openmindt.com/

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