Welcome to a new episode of Let's Talk Business!

This week, we return with the second part of the series "How to Build a Group of Businesses Through Podcasting."

As explained in Part 1, podcasts are our company's number one tool for growing our businesses.

In part 2 we discuss:

- The 7-step structure we use for the content of our podcasts

- Why and how "each podcast must have its own target persona.” We reveal in detail the horizontal and vertical procedures that we apply in our approach.

- One of the biggest mistakes we notice podcasters making

- Techniques to promote your weekly podcast

We hope you enjoy this content!

Part 1: https://podcasts.apple.com/us/podcast/ep-217-comment-b%C3%A2tir-un-groupe-dentreprises-gr%C3%A2ce-au/id1437668345?i=1000609783094

Get a second opinion on your advertising campaigns: j7media.com/hypercroissance

Connect with me on LinkedIn: https://www.linkedin.com/in/antoine-gagn%C3%A9-69a94366/

Social Selling Podcast: https://www.j7media.com/fr/social-selling

Elite Commerce podcast: https://www.purecommerce.co/fr/podcast-commerce-elite

No Pay No Play Podcast:  https://podcasts.apple.com/ca/podcast/media-buyer-facebook-partenaire-daffaire/id1447812708?i=1000611255316

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