Most of us know the music industry through the artists we listen to daily on applications like Itunes or Spotify.

But, how did these artists become a part of your life?

How did these songs become an essential part of your routine?

On today’s episode, we get some insight into how the music industry works from an entrepreneur who has built an exceptional business in a fascinating industry.

Gabriel Lespérance, co-founder of Wavo, is with us today to talk about the evolution that his company has experienced since its founding in 2011.

Indeed, Wavo, which positions itself as both an analytics software and a marketing agency for the music industry, went through several pivots before finally finding the right recipe.

And that recipe has even positioned them as the 64th fastest growing company in Canada in 2021. 

To learn more about Wavo: https://wavo.me/

*This episode is only available in French.

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