In this episode, Antoine Dalmas addresses the question of what budget to allocate for Facebook Ads campaigns. He provides insights on how to set a coherent budget based on each advertiser's situation. He explores sub-questions such as the return on investment time, the speed at which you want to see results, historical CPA, commercial objectives, and seasonality. He also offers three budget ranges for beginners on Facebook Ads.

Enjoy!
Welcome to No Pay No Play, the podcast dedicated to Facebook advertising, produced by J7 Media.
We are an agency specializing in Facebook Ads and help media buyers become (and stay) the best on this platform, thanks to J7 Académie.

For more information, visit j7academie.com.

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